eWay (Ofer Abarbanel online library)

eWAY is a global omnichannel payment provider. The company processes secure credit card payments for merchants. eWay works through eCommerce.


eWAY was founded in 1998 by Matt Bullock, and the website was launched in 2000.[1] By 2004, eWAY was linked to all major Australian banks,[2] and, in 2009, the company expanded by a further 65%.[3]In 2009, eWAY partnered with all the major New Zealand banks, expanding payment services in the region.[4] In 2014, eWAY expanded into Singapore, Hong Kong and Malaysia.[5]

Along with its regional expansions, eWAY has partnered with major SaaS companies to provide integrated payment services. In 2013, eWAY partnered with Xero to produce the ‘Pay Now’ add-on for Xero online invoices.[6][7][8] In 2013, eWAY was awarded Xero Add-on Partner of the Year for the ‘Pay Now’ add-on.[9] eWAY has also built the Xero PayThis feature.[10] Similar ventures have followed with the eWAY’s integration with NetSuite.[11][12] eWAY expanded its partnership with Magento.[13] In 2015, eWAY strengthened its partnership with Shopify, integrating its Rapid 3.1 API on the eCommerce’s platform. [14]


In December 2013, eWAY partnered with the National Australia Bank to launch eWAY Merchant Services in Australia.[15][16][17] In July 2015, eWAY expanded into physical payments with the launch of SmartPOS.[18] The mobile card reader integrates with Xero, Salesforce, and Shopify, and supports contactless payments and EFTPOS payments.[19][20] The SmartPOS device links to iOS, Android and Apple Watch apps.[21] In September 2015, eWAY launched an app. [22] In October 2015, eWAY partnered with Kikka Capital, a Perth-based small business lender.[23] In November 2015, eWAY became the first Australian payment gateway to offer a mobile integration with Apple Pay.[24][25] In April 2016, eWAY was purchased by Global Payments.[26]


  • Xero Add-on Partner of the Year 2013.[9]
  • National iAward for Research and Development (Merit) 2013.[27]
  • ACT Chief Minister’s Export Award 2011.[28]
  • ACT Pearcey Entrepreneur Award 2011.[29]
  • ORIA Industry Recognition Award 2010.[30]
  • AU Award for Excellence in Engineering Design 2009.[31]
  • Telstra ACT Business of the Year Awards 2008.[32]


  1. ^“Online payments provider takes advantage of high database availability to transform the customer experience”, MicroSoft Case Studies, 11/03/13.
  2. ^(Press Release) “Local online payment gateway, eWay.com.au, reports 47% growth this year” Archived 2011-06-04 at the Wayback Machine, eCommerce Report, retrieved 09/07/2012.
  3. ^(Press Release) Tony McGrath,“eWAY announces deal with Google AdWords”, WhatTech, 15/11/10.
  4. ^Cynthia Karena, “The little Aussies that could”, The Sydney Morning Herald, 19/05/2009.
  5. ^Swan, David (24 September 2014). “Australian e-commerce firm eWAY makes big Asia play”. IT Wire. Retrieved 28 October2015.
  6. ^(Press Release) “eWAY and Xero payment service integration delivers big value for small businesses”, CIO Magazine, 17/07/13.
  7. ^Andrew Birmingham,“Xero names eWAY as its partner of the year”, CRN Australia, 12/04/14.
  8. ^Peter Dinham, “Xero,eWAY get together on payments chase”, iWire, 11/07/13.
  9. ^ Jump up to:ab (Press Release) Amanda Armstrong,“Xero Partner Awards recognise outstanding performance in 2013”, Xero.com, 24/02/14.
  10. ^“The Carrots and Sticks of Invoice Surcharging”. Pymnts.com. 30 May 2014. Retrieved 28 October 2015.
  11. ^Campbell Phillips, “eWAY joins Net Suite to Enhance Payments Offering”, Power Retail, 29/10/2013.
  12. ^(Press Release) “eWAY Joins NetSuite SuitePayments Program to Provide Expanded Payment Choice for Business in Australia”, Einsteinz Communications, 29/10/2013.
  13. ^Talevski, Julia (17 December 2014). “eWAY partners with Magento”. ARN Net. Retrieved 28 October 2015.
  14. ^Kimmorley, Sarah (24 June 2015). “eWay has ramped up its partnership with Shopify after signing 2700 new merchants in the last 6 months”. Business Insider Australia. Retrieved 28 October 2015.
  15. ^“eWay to take on the banks by approving merchant accounts within 4 days” Archived 2014-07-14 at the Wayback Machine, Payment Magnates, 20/10/13.
  16. ^(Press Release) “eWAY reduces e-commerce wait time”, Medianet, 02/12/13.
  17. ^Tim Lohman, “eWAY seeks to drag Australian business into e-commerce”, ZDNet, 30/10/13.
  18. ^Swan, David (21 July 2015). “eWAY expands payment options”. Technology Spectator. Retrieved 29 October 2015.
  19. ^Swan, David (21 July 2015). “eWay takes on PayPal with mobile point of sale service”. The Australian. Retrieved 29 October2015.
  20. ^Heber, Alex (21 July 2015). “eWay is getting into physical payments”. Business Insider Australia. Retrieved 29 October2015.
  21. ^Merrett, Rebecca (22 September 2015). “eWAY launches wearable payments app”. CIO. Retrieved 29 October 2015.
  22. ^“eWAY launches wearable payments app”. CIO. Retrieved 2017-01-19.
  23. ^“Need cash? eWAY teams with Kikka for small business lending”. Business IT. 7 October 2015. Retrieved 29 October2015.
  24. ^Drummond, Shaun (19 November 2015). “Apple Pay switched on in Australia, but only for Amex”. Newspaper. Retrieved 2 December 2015 – via The Sydney Morning Herald.
  25. ^Talevski, Julia (19 November 2015). “Apple Pay on tap”. Newspaper. Retrieved 2 December 2015 – via ARN Net.
  26. ^“Global Payments – eWAY”. www.eway.com.au. Retrieved 2016-04-18.
  27. ^“2013 National iAwards Winners Showcase the Latest in ICT Innovation and Productivity” Archived 2014-07-14 at the Wayback Machine, Australian Computer Society.
  28. ^“ACT Chief Minister’s Export Awards”, ACT Government, 01/05/2014.
  29. ^“Awards”, The Pearcey Foundation.
  30. ^“Winners announced – Online Retail Awards” Archived2015-06-17 at the Wayback Machine, InternetRetailing.com.au, 09/07/10.
  31. ^“eWAY: Winner of the CeBIT 2009 Excellence in Engineering Design Award” Archived 2014-07-14 at the Wayback Machine, CeBIT Australia.
  32. ^“Australian Capital Territory – Telestra Australian Business Awards” Archived 2014-06-17 at the Wayback Machine, Telstra Australian Business Awards.

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